KulturCampus Wiesbaden

WIESBADEN, GERMANY – With the KulturCampus Wiesbaden, 3deluxe presents a visionary concept for a new urban district that redefines the relationship between culture, economy, and public life.

The proposal reimagines a site along Mainzer Straße — currently occupied by ageing commercial structures — at one of the city’s primary gateways. Located next to the Schlachthof, one of Germany’s most prominent venues for youth and music culture, the project extends an existing cultural anchor into a broader urban setting.

Commissioned by the REWE Group, the study was developed in close collaboration with the KulturCampus initiative and the city’s development agency SEG. It builds on Wiesbaden’s ambition to transform the area into an expanded cultural park, combining economic viability with long-term cultural infrastructure.